SMX East 2014 Day One Live Blog Coverage

Day one of Search Marketing Expo East is now complete and below is some of the live blog coverage we found throughout the day. #SMX East 2014 – Afternoon Summit, Marketing Mojo #SMX East Liveblog: Automation Does Not Equal Strategy, BruceClay.com #SMX Liveblog: #SEO Is Never Dead with...



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SPONSOR MESSAGE: Bing Ads Brings Gifts: Holidays by the Numbers

In a joyous season of sales and snow, Bing Ads shows you where the time and money goes… Light up your screen and count the spend during the lucrative holiday retail season. Last year’s holiday retail market was valued at $601.8 Billion. To top it this year, we’ll have to make...



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Google Introduces Automatic Item Updates For PLAs

Up to now, Google has systematically disapproved product listing ads when retailers had price or inventory variances between their product feed and the microdata on their sites. Now, to help retailers maintain consistent visibility in PLAs, Google has launched “automatic item updates”...



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It’s Not (All) About The Links: Communicating For Outreach

You've researched and identified your link building targets, but what's the best way to speak to them? The post It’s Not (All) About The Links: Communicating For Outreach appeared first on Search Engine Land.



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How To Create A 301 Redirect Map

Overhauling your site? Without a 301 redirect map, you risk losing valuable search equity. The post How To Create A 301 Redirect Map appeared first on Search Engine Land.



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Google Testing Smartphone Friendly Icon In Search Results, Again

Google is once again showing mobile smartphone icons on smartphone friendly search results, while searching on your smartphone. Many searchers are noticing it and Brent Payne sent us a screen shot. Here is what the smartphone icon looks like on an iPhone using Chrome: This is what I see on my...



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Calculating The Risk Of Search Engine Spam

Contributor Shari Thurow describes what can happen if you don't follow search engine guidelines on SEO. The post Calculating The Risk Of Search Engine Spam appeared first on Search Engine Land.



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