Will He Ever Return? Head Of Google’s Web Spam Team Matt Cutts Extends Leave Into 2015

The head of Google’s web spam team, Matt Cutts, says that his leave from the company has gone so well that he’ll be continuing it through 2015. Cutts shared the news today in a note added to his original blog post from July about going on leave, saying: When I went on leave, I wanted […] The...



Please visit Search Engine Land for the full article.

via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1G46anV

New Google AdWords “Automated Extensions” Report Rolling Out

First, what are “automated extensions”? This is the new term for what were once known as “annotations” — Consumer Ratings and Seller Ratings which automatically populate in AdWords ads. Google said it is retiring the use of “annotations” and replacing it...



Please visit Search Engine Land for the full article.

via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1wNdo9D

Google Enables Multiple AdWords Account Logins

Hear that? That is the communal sigh of relief echoing throughout the paid search world. The days of having several browsers open in order to manage multiple AdWords accounts simultaneously are finally over. Google announced a new workflow that allows you to switch between Google accounts without...



Please visit Search Engine Land for the full article.

via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1sQAXKz

Recharge Your Remarketing With 5 Tips For Q4

Columnist Eric Couch discusses his love of remarketing, complete with tips to improve your own performance this holiday season. The post Recharge Your Remarketing With 5 Tips For Q4 appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1zm8ncz

Halloween Google Logos: Doodle Team Scares Up Six Different Designs For Today’s Homepage

Today’s Google homepage is ready for Halloween, dressed up with six different GIFs to mark the holiday. Also known as All Hallows Eve and All Saints Eve, Halloween has been around throughout the ages, with its beginnings often credited to the Celts who celebrated the day to mark the end of...



Please visit Search Engine Land for the full article.

via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1xHTo8i

The Economic Impact of SEO Media Services- November 6 Webcast

Using an outside expert resource for global SEO and earned media services can make your search marketing campaigns a valuable investment. But how do you justify the cost to your management? In this live webcast, Forrester Researchís Dean Davison and Shar VanBoskirk will lead a discussion...



Please visit Search Engine Land for the full article.

via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/x1Ol29Ngzjc/economic-impact-seo-media-services-november-6-webcast-206796

SPONSOR MESSAGE: Guide to Social Advertising 2014

Social advertising challenges a brand to think differently about both social engagement and advertising. It requires marketers to appeal to the prospect in new ways. This Grande Guide from Oracle Eloqua is about advertising in the social media sphere- what it means, why it’s worth it, and how best...



Please visit Search Engine Land for the full article.

via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/pk1R_Yv3t2E/sponsor-message-guide-social-advertising-2014-206969