Thanksgiving Day Google Logo Serves Up An Animated Turkey For The Holiday

To celebrate today’s holiday, Google’s homepage includes an animated Thanksgiving Day turkey with sharing icons to post the bouncing turkey on your social pages. Along with the illustrated bird, is a link answering the question “What is tryptophan?” to clarify why it’s...



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According To Google, Barack Obama Is King Of The United States

Ask Google who is the [King Of United States] and Google will inform you that it is Barack Obama, the current President of the United States. The Google Answer is pulled from Breitbart, a story they posted five days ago named All Hail King Barack Obama, Emperor Of The United States Of America! It...



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4 Predictions for Mobile Marketing and Call Tracking in 2015 – December 9 Webcast

Mobile search exploded in 2014, and next year it is promising to be even bigger. So what’s ahead in 2015? Join us for this December 9th Digital Marketing Depot webcast to learn what the growth of mobile search will mean for your business in 2015. John Lee of Clix Marketing and Jason Wells and McKay...



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Google Quietly Updates The International Targeting Hreflang Webmaster Tools Reporting

Google has updated the “accuracy” of the reporting within the Google Webmaster Tools International Targeting section. On November 18th, Google said: Google refined the accuracy for reporting hreflang tags. This update might show as a sudden change in the report graph. You now may see an...



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Yahoo Test Removes Display URLs On Select Text Ads

Yahoo appears to be running a new test on search ads in which the display URL isn’t displayed in the ads. What’s interesting, though, is that the display URLs aren’t removed on all the ads within a SERP — some ads do have a display URL showing. Above is a screenshot captured...



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3 Key Display Advertising Themes For Search Marketers

Digital marketers’ jobs are not getting any easier. Whereas search marketing complexity arises from the sheer volume of keywords and campaigns that brands have to manage and optimize for, display marketing complexity is born from the dizzying array of players in the display ecosystem. It’s...



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3 Proven Ways To Write Ads That Deliver More Conversions

Now you know you need to change your paid search creative to keep it fresh. Contributor Frederick Vallaeys shares tips from Boost Media's CEO on the changes that will have a positive impact. The post 3 Proven Ways To Write Ads That Deliver More Conversions appeared first on Search Engine Land.



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