SearchCap: Bing Powers AOL, Uber To Bing Maps & Google+ Gone From Google Search

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Powers AOL, Uber To Bing Maps & Google+ Gone From Google Search appeared first on Search Engine Land.

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SPONSOR MESSAGE: Attribution Modeling for Data-Driven Marketers

Although marketing teams use multiple channels to drive sales, the majority of marketers still employ single-touch attribution models. These increasingly outdated models arenít up to the task of tracking which campaigns have the biggest impact on performance and which channels or tactics deserve...

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Google+ Brand Posts Have Been Stripped From Knowledge Graph Cards

Brand posts on Google+ will no longer be displayed in the Knowledge Graph cards, instead they'll be treated like all other social updates in the traditional search results. The post Google+ Brand Posts Have Been Stripped From Knowledge Graph Cards appeared first on Search Engine Land.

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SEO Can’t Always Get What It Wants — Or Can It?

SEO doesn't exist in a vacuum. Contributor Erin Everhart shares tips for getting other company stakeholders on board to achieve SEO success. The post SEO Can’t Always Get What It Wants — Or Can It? appeared first on Search Engine Land.

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Is Local Directory Traffic On The Rise Again?

Is it time to give local directories a higher priority as you plan your search marketing strategy? Contributor Myles Anderson shares results of his recent traffic data analysis. The post Is Local Directory Traffic On The Rise Again? appeared first on Search Engine Land.

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Virtually No Change In US Desktop Search Market Share According To ComScore’s May 2015 Report

Google still at 64%, while Bing holds on to the 20% share it reached in March. The post Virtually No Change In US Desktop Search Market Share According To ComScore’s May 2015 Report appeared first on Search Engine Land.

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Bing Pares Its Mapping Image Operations, Sells Some Assets To Uber

To focus on "core business strategy," Bing will stop gathering its own mapping imagery and instead license data from third parties. The post Bing Pares Its Mapping Image Operations, Sells Some Assets To Uber appeared first on Search Engine Land.

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