Tuesday, 31 August 2021

Google to sunset Expanded Text Ads (ETAs) in June 2022

This is the latest move that Google is making to push automation through their ad products.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3DIyejR

Cleaning house: how Google and Yelp handle fake reviews; Tuesday’s daily brief

Plus, four tools to check for your title changes in SERPs

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3kHYhP8

Meet the 2021 Search Engine Land Awards judges

The final deadline to get your entry in is this Friday, September 3 at 11:59pm PT. What are you waiting for?

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2WG1g2H

Google Search Console lost performance report data for August 23rd and 24th

The data won’t be replaced or backfilled, as we hoped for.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3mNuzev

Monday, 30 August 2021

Google says title changes don’t impact rankings

“This just changes the displayed titles, it doesn’t change ranking or takes [sic] anything different into account,” he elaborated.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2UYHNJF

Four tools to check for title changes in the SERPs

These tools let you see whether Google changed your title, the date it changed and what it was changed to.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3mKSb37

How Google and Yelp handle fake reviews and policy violations

A side-by-side analysis of Google and Yelp’s respective approaches, policies and punitive measures.

Please visit Search Engine Land for the full article.


via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3jz6O81