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Wednesday, 10 February 2016
Brand Bidding & PPC Optimization: The Value Of Brand Keywords (Part 2 of 8)
Columnist Lori Weiman continues her series on brand bidding for PPC by discussing how brand terms improve the bottom line for advertisers. The post Brand Bidding & PPC Optimization: The Value Of Brand Keywords (Part 2 of 8) appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1KFrTI2
Please visit Search Engine Land for the full article.
via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1KFrTI2
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