Thursday, 28 June 2018

The growing importance of remarketing audiences in Google paid search management

With the explosive growth of click share coming from remarketing audiences, contributor Andy Taylor feels it’s important to consider both incrementality and personalization when using audiences for paid search management.

Please visit Search Engine Land for the full article.


via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2KtSYzC

2 comments:

  1. Hi, Nice and Well Narrated blog, Lead generation is the thing which is generally most of the businesses are looking for. With some unique strategies and Technics we can achieve them easily, However, I believe re marketing is one of the best strategy to promote our product but how can we decide which Remarketing Services strategy works well for our busniess.

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