Thursday, 23 December 2021

PPC 2021 in review: Privacy and automation force advertisers to adapt

From the deprecation of broad match modified keywords to FLoC to RSAs becoming the default, PPC professionals dealt with a lot of change in 2021.

Please visit Search Engine Land for the full article.


via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3H2TpxE

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