One Month to MarTech, 5 Days to Save $150 – Register Today!

Summer goes by fast. The 4th is over and MarTech: The Marketing Tech Conference is next month. Been waiting to buy your ticket? Now is the time. You save $150 by purchasing before this Friday, July 11. Register now. Join us August 19-20 in Boston for: Presentations and panel discussions that guide...



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The 4 Truths About Link Building

The world of link building hasn’t just evolved over the last couple of years — it has been completely turned upside down. In essence, what in many ways was once a relatively easy business has become a formidable venture to maintain. Just a few years ago, finding sources to build links...



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Bing Brings The Fireworks To Its July 4th Homepage

To celebrate the July 4th holiday today, Bing’s homepage features an image by Steve Kelly of a fireworks display over the Hudson River. The hidden links within the page offers shortcuts to a selection of American-themed searches, including: “Fourth of July” “Hoboken, New...



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Michael Boland and McKay Allen on Tuesay Webcast: "11 Elements of a Converted Call"

On Tuesday July 8, at 1 PM EDT, our sister site, Digital Marketing Depot will host a webcast, “11 Elements of a Converted Call.” Michael Boland of BIA Kelsey and McKay Allen from LogMyCalls will discuss why some calls convert and others don’t. Topics include the impact call length...



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What Local Business Leaders Must Know About Search Engines And SEO

When I write about SEO and business success, I often realize that I’ve touched upon a point that merits a column of it’s own. This is one such column. It will focus on the fact that online and offline marketing have grown inextricably codependent — especially for local businesses....



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VIDEO + SLIDESHOW: The Coming Paradigm Shift in Mobile Marketing

Thanks to the proliferation of mobile devices, the necessary ingredients for a complete paradigm shift are in place: decreasing cost of wireless communication and wireless sensors, combined with the increased ease of access to cheap data storage and data processing means major changes in both...



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Google AdWords Begins Enforcing Porn Ads Rules

CNBC reports that Google is now banning porn businesses from utilizing their ad network. The truth is, the policy of not allowing adult ads in the Google ad network was announced in March. You can read about it on Google’s help pages over here: The AdWords policies on adult sexual services,...



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