Moz: Google’s New Quick Answer Box Now Showing 98% More Often

According to a Moz tracking study the new formatted quick answers box you find in Google for queries like [what is seo] is showing up 98% more often than a week ago. Overall, general answer boxes, including stock quotes, weather forecasts, box scores and so on are showing up 44% more often. What...



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SMX East 2014 Day Two Live Blog Coverage

Day two of Search Marketing Expo East is now complete and below is some of the live blog coverage we found throughout the day. #SMX Liveblog: 25 Examples of Structured Data You Can Use Now #22a, BruceClay.com #SMX Liveblog: Creating, Testing, Optimizing Paid Search Ads, BruceClay.com #SMX Liveblog:...



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Up Close @ SMX East: How Ads Influence Organic Click-Through Rate On Google

If the SERPs are a zero-sum game, where drawing a click in one place takes it away from another, how are ads influencing organic click-through? The post Up Close @ SMX East: How Ads Influence Organic Click-Through Rate On Google appeared first on Search Engine Land.



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Focus On User Group Uses Google Algorithm To Attack Map Pack

Yesterday a new anti-Google consortium called “Focus on the User” launched a website that cleverly uses Google’s own words and algorithm to make an argument against Google+ Local (map pack) search results. It also operates as a concrete proposal that might partly substitute for...



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A New Click Through Rate Study For Google Organic Results

Advanced Web Ranking has released a study showing fresh data on the click-through-rate from Google’s organic search results. The data was taken from Google Webmaster Tools Search Queries reports from large accounts back in July 2014. On average, 71.33% of searches resulted in a page one...



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Google On How They Know When To Slow Or Stop Crawling Your Web Site

Today at SMX East, Google’s Webmaster Trends Analyst, Gary Illyes shared with the audience two technical ways Google determines when GoogleBot, their crawlers, should slow down or stop crawling your web site. One of the more important factors with SEO is to ensure the search engine crawlers...



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How User Intent Will Forever Inform Successful Keyword Strategies

Forget trying to keep up with the thousands of algorithm changes that happen every year. Focus on what really matters and you're golden. The post How User Intent Will Forever Inform Successful Keyword Strategies appeared first on Search Engine Land.



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