SearchCap: Bing robots.txt advice & technical SEO frameworks

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2F5wN3A

A simple 3-step framework for improving your technical SEO

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2R93ofe

Robots.txt tip from Bing: Include all relevant directives if you have a Bingbot section

Pay close attention to the directives you give to Bingbot and other search engines in your robots.txt files.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2Sz73Qp

SearchCap: Google SEO, Bing Ads incentives & PPC

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2F5tvN1

What makes people click on search ads?

There’s a reason search ads resonate with users — even when they know they’re ads.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2BV9fuh

Google search tests new interface for movie, TV show streaming options

Do you work at a movie and TV streaming service? If so, take notice of this new feature Google is testing.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2RwIWo0

Google emphasizes ‘Message this business’ in new local search test

Take notice, Google is testing a more prominent look for the messaging feature in the local search results. Is your business ready to manage text messages from your customers?

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2AsSOFC