Tuesday, 12 November 2019

Google did several search algorithmic updates; somewhat confirming update rumors

Google said “We did, actually several updates” this week.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/32HcEIL

Want to speak at SMX West? Here’s how

The agenda for our upcoming SMX East show is live and we’ve opened up our “speaking pitch” form for select sessions for the show, November 13-14 at the Jacob K. Javits Convention Center in New York.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2qJJNGg

Here’s what you need to know about Google’s newest algorithm update: Possum 2.0

Google’s biggest local algorithm update since 2016 will require businesses and agencies to be more vigilant about fighting spam in affected areas.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/34RYiqi

Google expands Local campaigns inventory, BOPIS offers for Shopping campaigns

New Local inventory includes Promoted Pins in Maps and catalog-style ads in Display.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2pgYu3m

Google My Business discontinues toll free phone support

This will impact how quickly your Google My Business issues can be addressed.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/34Tra1l

New SERP feature truncates title tag in favor of location

Google automatically adding locations to title tags can work well in local businesses’ favor.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2q6Niqb

Monday, 11 November 2019

Which SEO software is right for your company?

Let MarTech Today’s ‘Enterprise SEO Platforms: A Marketer’s Guide’ help you make the informed choice.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/36Y2qXx