Wednesday, 4 March 2020

Most local SEOs making at least $60,000

Half of local SEOs have been working in the industry for at least a decade.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2POBd2D

Doing a Google import into Bing Ads? Here’s what you need to know

There are 4 key differences between the Google and Bing Ads so use this pre- and post-import checklist to make sure everything works correctly.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2TBydb3

Enter the 2020 Search Engine Land Awards — it’s your turn to win!

Categories range from small business SEM to enterprise-level SEO to Search Marketer of the Year and so much more!

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2TBsgei

10 reasons to attend SMX Advanced

Learn experts-only tactics, tips, and techniques that can be immediately implemented to drive traffic, convert visitors, and grow your business!

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/32TqeKO

Video: Ginny Marvin, our Editor-in-Chief, on the Periodic Tables of PPC

We also chatted about her career, PPC versus SEO, natural language in search and some controversial topics in Google Ads.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/32Mu9Jh

Tuesday, 3 March 2020

5 critical elements for local marketing success

What goes into a successful local marketing campaign? Best practices that have emerged focus on five campaign elements.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2IjtCox

What are analytics experts looking to in 2020 with data and privacy?

Logan Gordon, Simo Ahava, Astrid Illum, Abby Matchett and Sayf Sharif share insights to help you gain executive buy-in about privacy policy issues this year.

Please visit Search Engine Land for the full article.


via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2VNKX17