Wednesday, 7 October 2020

Microsoft’s Digital Marketing Center for search and social management adds features, opens beta

The free platform is now open to U.S. small businesses.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3nluTPr

Study: Comparing the data from 8 SEO tools

Spoiler: The numbers you’ll find don’t match up. SEO metric tools are for general trend analysis and competitor benchmarking, not on specific numbers.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3jG8qdp

Congressional report blasts Google, Apple, Amazon and Facebook as monopolistic ‘gatekeepers’ of the digital economy

Breaking up these companies will apparently be on the table.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2SzfTzm

Tuesday, 6 October 2020

What’s changed in Google Ads Locations reporting and why you need a custom report

Simplified locations reporting misses the nuance of user location — here’s what you need to do to get that data, too.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3lo5FxN

Web Stories are coming to Google Discover

Web Stories is being expanded to show in more Google areas.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3iJJwbT

Google Ads intros automated Insights, Performance Max campaigns, to release Video Action out of beta

The new products and features are further indication of Google’s machine learning goals.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/36Bhsoz

Monday, 5 October 2020

Bing rebrands as Microsoft Bing, expands Give with Bing

The rebrand includes new logos, and Give with Bing is now available in seven markets.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/33xCWkc