Wednesday, 5 May 2021

Ready to go out on your own? Building a digital marketing business from scratch

Jamar Ramos offers lessons learned after building one business that failed and using that experience to create a successful digital marketing agency.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3h3nXpj

Phrase match is now the same across Microsoft Advertising and Google Ads; Wednesday’s daily brief

Plus, nearly half of TikTok users have purchased something they saw on the platform

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3vOUqnD

Tuesday, 4 May 2021

Advertisers can now bring their customer segments into Microsoft Advertising via a new integration

And, customer match is now generally available to all advertisers on Microsoft’s platform.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/33aCLue

No more Shopping Ads for digital books; Tuesday’s daily brief

Plus, here’s your guide to auditing for Core Web Vitals

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2Shk2e6

Microsoft Advertising to treat phrase match the same way Google Ads does

The new treatment will begin in mid-May.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3uou1Na

Monday, 3 May 2021

Best rates on SMX Advanced end Saturday – act now!

Secure your $199 All Access pass now and join us online, June 15-16, for a truly advanced training experience.

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2RoIutu

Instant match rates in Google Ads and when content isn’t king; Monday’s daily brief

Plus, check out our new Google Search Console guide

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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2Som9wX