Do you follow the Google guidelines?; Wednesday’s daily brief

Also, Target impression share in Microsoft Advertising grows.

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SMX Convert kicks off in two weeks… don’t miss out!

Join us online, August 17, to learn actionable tactics that drive more organic and paid conversions… no matter your KPIs.

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How do you plan for in-person consumer behavior and COVID at the same time?; Tuesday’s daily brief

Plus, Google’s math solver guidelines emphasize technical SEO and content accuracy.

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Target impression share bidding, other August changes now available in Microsoft Ads

Other August announcements include new automated extensions, labels for account organization and changes to unified accounts.

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Google Ads Editor v1.7 brings support for Hotel ads and lead form extensions

The update also enables advertisers to download specific parts of their campaigns to work on offline.

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Google’s back-to-school shopping tips for local merchants; Monday’s daily brief

And, should advertisers or platforms bear the burden of digital service taxes?

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Google math solver guidelines require accuracy

Google has added a number of technical and content quality guidelines to math solver markup.

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