Thursday, 29 May 2014

Google Maps Now Has Driving Directions In North Korea

North Korea Tech reports that Google Maps now has driving directions in North Korea. As the site reports, “North Korea has strict controls on internal movement, a scarcity of private car ownership and almost no Internet users.” Despite all of that, Google Maps can give those who do have...



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Wednesday, 28 May 2014

No, Google Says There’s Been No Penguin Update

This morning, I noticed a lot of buzz around a possible Google Penguin update. The SEO space was noticing huge changes in the search results from perviously penalized sites, many that were impacted by the Google Penguin update. The Google Penguin algorithm targets sites trying to manipulate their...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1isM08M

Mobile SEM Strategy: How Savings.com Increased Mobile Search Revenue By 1000 Percent YoY

When Google announced Enhanced Campaigns last year, like many marketers, the team at coupon deals site Savings.com was skeptical and surprised that they would be forced to adjust their approach to mobile. In a soon-to-be-released case study from Google, Savings.com shares how they quickly pivoted...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1mG4yGU

Google’s Matt Cutts: One Page With Two Links To Same Page; We Counted The First Link

Google’s head of search spam, Matt Cutts, posted video today answering how does Google handle one page that has two links pointing to the same page. Does it pass PageRank the same way? How does google handle the anchor text, if the anchor text differs. In short, Mat Cutts said: (1) PageRank...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1mrabXF

Put Big Data To Work To Build Better Search Ads

Not too long ago, if I said “big data” to someone, I got a blank look in return. Now, big data is the topic du jour. People in healthcare, politics, industry… all are talking about it and how big data is changing the world. Simply put, the concept of big data reflects our growing ability...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1pjkhyR

Microsoft Translation In Real-Time Over Skype

Last night at the Re/Code Conference, Microsoft demoed real-time translation over Skype. Imagine talking to someone over a video call, they spoke a completely different language than you did, but the technology did real time translation as you spoke. Microsoft has a beta they demonstrated last...



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After Suffering Link Trouble, Should You Second-Guess Your SEO?

If you’ve just received an unnatural links warning or have been hit with a link-related penalty (or totally shafted by the latest algorithm update), should you expand the scope of your attempted fix beyond links? Absolutely, and here’s why: I’ve Never Seen A Link-Penalized Site...



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