Friday, 28 February 2014

Now Official: Google Adds Restaurant Menus To Search Results

That Google menus experiment we told you about a couple weeks ago? It’s now official. But it’s only available in the U.S. at the moment. Google announced that it’s now showing restaurant menus as a OneBox-style answer at the top of its search results. It seems to be primarily...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1eIzfUP

SearchCap: The Day In Search, February 28, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Tweet Showing How Google Itself Is A “Scraper Site” Goes Massively Viral Perhaps it’s SEOs’ “Oreo” moment, a tweet relating to...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1d30LzP

New Bing Ads Editor Version Now Available

Today Bing Ads announced the latest version of Bing Ads Editor is available and ready for download. We’ve covered some up the updates already, including the improved sync results window, Bing Ads Editor Update Gives The Lowly “Sync Update” Window Real Functionality (be sure to checkout the...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1fwFw5Y

Tweet Showing How Google Itself Is A “Scaper Site” Goes Massively Viral

Perhaps its SEO’s “Oreo” moment, a tweet relating to search engine optimization that’s gained nearly as much attention as Oreo’s famous Super Bowl blackout tweet. But the subject was a perfect storm of goodness — a real-life example of Google doing the type of...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1pEW4l9

AdWords Mobile App Download Campaigns Get Deeper Reporting In Google Analytics

This week, Google added new reporting available for mobile app campaigns in Google Analytics. By linking AdWords and Google Analytics accounts and enabling auto-tagging, mobile app advertisers will be able to access more detailed performance reports about their campaigns in Google Analytics. New...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1evmOjH

When To Consider A Backlink Cleanup

If you’ve been paying attention to the SEO world over the past year and a half, you know that link removal is all the rage. There are countless tutorials that detail how to go about identifying and getting rid of harmful backlinks. If you have the tools, time, patience and ability to follow...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/NCCUgN

6 Essentials Of E-Commerce SEO You’re Probably Still Missing

Shopping cart SEO can range from the simple to seemingly impossible. In a competitive landscape, how do you separate your store from the competition? How do you balance SEO and usability? Here are six things I look at early in any shopping cart SEO project. 1. Maintain A Simple Site Structure Make...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1eFwmnA