Thursday 13 March 2014

Forecast: Google To Lose $1.4B In PC Revs As Search Shifts To Mobile

A forecast just released by eMarketer argues that Google will lose $1.4 billion in PC search revenue in 2014 as paid clicks partly migrate to mobile devices, where revenue per click has been lower. Some of that PC revenue decline will be offset by growth in mobile paid clicks. However marketers to...



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