It’s probably not too surprising to hear that retailers have doubled their year-over-year spend on Google product listing ads this holiday season thus far. After all, the paid format of Google Shopping had just rolled out in the fall of 2012. What is stunning, however, is the four-fold...
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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/FuEkypQTWU8/report-google-plas-deliver-4x-revenue-lift-for-retailers-in-early-holiday-season-180200
Please visit Search Engine Land for the full article.
via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/FuEkypQTWU8/report-google-plas-deliver-4x-revenue-lift-for-retailers-in-early-holiday-season-180200
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