With two months of enhanced campaigns behind us, RKG’s Q3 Digital Marketing Report offers a look at the near-term impact of the roll-out on its client set, which includes 40 of the top 500 online retailers. Most metrics remained relatively stable, however the effects were seen in smartphones...
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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/MWPjB9Fu-c0/adwords-smartphone-cpcs-drop-sharply-after-enhanced-campaigns-transition-rkg-report-173992
Please visit Search Engine Land for the full article.
via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/MWPjB9Fu-c0/adwords-smartphone-cpcs-drop-sharply-after-enhanced-campaigns-transition-rkg-report-173992
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