Wednesday 2 October 2013

Keyword Not Provided – Maybe Mobile Is To Blame?

At SMX East yesterday, during the Trends in Mobile Search session, Google announced the addition of cross-device conversion reporting in AdWords and I believe this may be related to the loss of referral keyword data in Google Analytics. The new method of ad attribution helps advertisers understand...



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via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/2bW9hYFS-Ac/keyword-not-provided-maybe-mobile-is-to-blame-173271

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